Marketing Analytics & Optimization
Marketri brings you in-depth reporting on leads, opportunities, and revenue—connecting data from a variety of tools for a comprehensive look at marketing efforts…and more importantly, marketing results.
Marketing Analytics and Optimization
A critical component of profit-center marketing is measuring the leads, opportunities, and revenue created by marketing campaigns and initiatives. Marketri brings you in-depth reporting, connecting data from a variety of tools for a comprehensive look at marketing efforts…and more importantly, marketing results.
Tap robust reporting that showcases true ROI.
Identify Key Measures
Marketri’s analytical capabilities enable us to focus on the metrics that matter most in achieving your goals.
Marketing must be more than a list of activities. It should be a carefully crafted effort where all of the components work together to drive results. Marketri approaches measurement holistically to see what combination of initiatives are driving the most awareness, engagement, and consideration.
What are your key measures?
Review Dynamic Dashboards
It’s challenging to glean insights from data that’s coming from siloed sources. Marketri’s custom Tableau dashboards pull data from various platforms into a single view.
Do you wonder how your content strategy and efforts are driving new leads and customers? Can you say with confidence that one marketing channel has a better impact than another? Marketri answers these questions and allocates resources accordingly.
Ready to maximize ROI?
Optimize Marketing Programs
Marketing is so much more than a numbers game. Gone are the days of massive direct mail or email blasts, creating social posts just to be seen, and endless amounts of content with no insight.
Doing “more” is not the benchmark of a best-in-class marketing function. Using our proprietary dashboards, Marketri identifies areas of improvement and creates optimization plans. We pinpoint what is working and adjust marketing plans accordingly.
Work smarter, not harder.
Marketing Strategy
Analytics are just one piece of the puzzle. Explore the other pieces of our strategic marketing function.
Gary Hutchinson
President, Modality Solutions
It’s been a seamless integration, where we feel like the Marketri team is another department in our organization, and it’s not at all like a vendor-customer relationship. We’re working toward a common goal, side by side.
James Street
CEO, Epoch Solutions Group
Marketri set the foundation for a solid marketing strategy and helped us implement useful marketing tech platforms. The team had effective communication through stand-up meetings that helped with goal alignment. Moreover, they were resourceful, adaptable, and integrated well with our team, while driving results.
Suzi Sosa
CEO & Founder, Verb Inc.
Marketri has become our trusted source for market research and outreach recommendations that are helping us accomplish our marketing goals. We have better brand awareness, a stronger online presence, and the infrastructure to do proactive marketing, and we’re building a stronger pipeline.
Holly Johnson
Chief of Staff, Chesapeake Corporate Advisors
We understand your business.
Reporting is just one part of what we do – but it’s one of the most integral pieces to transforming your marketing function from cost-center to profit-center.
Marketing Analytics Resources
Is Your B2B Marketing Working? These 10 Metrics May Hold the Answer
Discover 10 data-driven marketing metrics that can help you track your progress, identify areas that need improvement, and make informed decisions about your marketing strategy.
From the Gridiron to the Boardroom: Why Football and B2B Marketing Are More Alike Than You Think
Learn why strategy, specialization, and synergy are the winning plays for both fields. Get ready to tackle your marketing challenges like a pro this season! Discover the surprising parallels between football and B2B marketing.
The CMO Show: How to Evolve Your Company’s Marketing Efforts
In this episode of the CMO Show, discover how the absence of a well-defined marketing strategy can hinder your company’s growth. We’ll emphasize the importance of building a comprehensive strategy that aligns with your business goals and caters to your target audience’s unique journey.
