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The Best Way to Structure Your Marketing Department for B2B Growth
Companies that are serious about driving revenue recognize that marketing must directly contribute to their growth goals by generating a predictable stream of leads that turn into sales.Â
If your business has aggressive growth goals—but you’re not convinced your marketing department is equipped to help you meet them—then this guide is for you.
Download
The Best Way to Structure Your Marketing Department for B2B Growth
Companies that are serious about driving revenue recognize that marketing must directly contribute to their growth goals by generating a predictable stream of leads that turn into sales. Yet, those same companies often are dissatisfied with marketing’s ability to move the needle on revenue growth.
If your business has aggressive growth goals—but you’re not convinced your marketing department is equipped to help you meet them—then this guide is for you.
Download the guide to...
- Learn why traditional marketing structures don’t deliver predictable, measurable revenue growth.
- Explore the vision that CEOs at growth-minded companies have for their marketing functions.
- Get four steps to transform your marketing department into a true growth driver.
