A Strategic Marketing Consulting Firm
Marketri’s profit-center approach to marketing accelerates growth for middle-market B2B businesses. We combine strategy, execution, and analytics for a full-service outsourced marketing solution.
Strategic Marketing
Consulting Firm
Marketri’s profit-center approach to marketing accelerates growth for middle-market B2B businesses. We combine strategy, execution, and analytics for a full-service outsourced marketing solution.
Meet your agile, long-term marketing partner.
Marketri LLC was created in 2004 with the goal of helping growth-minded businesses move marketing from cost center to profit center. Started by Debra Andrews after over 20 years of experience in B2B strategic marketing, Marketri exists to proactively transform your marketing function to one that drives measurable top-line growth.
Proven strategies to differentiate companies from the competition, leveraging technology and best practices gleaned from decades of specialized marketing expertise.
Since 2004, Marketri has established a Fractional CMO services model that allows us to embed ourselves within our clients’ businesses, understanding them from the inside and out. By leveraging core marketing principles, time-tested best practices, web-based technologies, and highly skilled marketing professionals, we help our clients achieve goals that link directly to their success, including generating warm business leads, raising awareness and visibility, and penetrating their target markets.
We aim to deliver best-in-class marketing for our clients.
Curiosity-Led
Marketri starts every engagement the same way…by asking questions. A curiosity-led engagement drives us to interview your employees, your clients, and you to better understand your brand and any existing discrepancies of those who experience it. We dive deep into your current approach to marketing, your budget, and your process to identify areas of optimization and increase your ROI.
• Employee Interviews
• Client Interviews
• SWOT Analysis
• Brand Surveys
• Market Research
Learning-Motivated
We consider it our personal responsibility to be aware of upcoming market trends, tools, and strategies that best serve our clients’ unique industries. As specialists in our field, we’re constantly reviewing and training on new tools to help us (and our clients) stay ahead of the game. We understand marketing infrastructure inside and out.
• Weekly Lunch n Learns
• Internal Tool Trials
• Industry Alerts
• Personalized Training
Excellence-Driven
Excellence drives us. From initial research to final delivery and reporting, we strive to achieve a level of expertise & skillfulness that cannot be found at other consulting firms.
Excellence is achieved when clients experience an increased ROI, a more effective marketing + sales function, and a collaborative business development program.
• Collaborative strategic planning
• Network of professional designers, writers, and resources
• Skillful eye for brand consistency and opportunity
Meet our strategic marketing consultants.
A collaborative group of strategic marketers and specialists that create custom profit center marketing solutions.
Debra Andrews
Founder & President
Debra is a sought-after strategic marketing consultant, inbound marketing expert, author, speaker, and thought leader. She has more than 20 years of marketing and business development experience, including nearly a decade of working at “Big Four” accounting firms. Since founding Marketri in 2004, she has created strategic roadmaps for clients in accounting, law, engineering, architecture, construction, management consulting, environmental consulting, technology products, and packaging. Clients rely on her to help structure their marketing departments and open clearer, more collaborative lines of communication between marketing, sales, and management. She earned her MBA in marketing and her BA in finance from the University of Maryland at College Park.
