Outsourced Marketing Guided by Strategy to Unlock B2B Growth
Founded in 2004, Marketri is a full service, B2B outsourced marketing company – a one stop marketing shop for fast growth companies trying to generate warm leads, engage new and existing customers, and accelerate growth.
Outsourced Marketing Guided by Strategy to Unlock B2B Growth
Founded in 2004, Marketri is a full service, B2B outsourced marketing company – a one stop marketing shop for fast growth companies trying to generate warm leads, engage new and existing customers, and accelerate growth.
Helping growth-minded CEOs solve the marketing challenge.
We realize that marketing can present a challenge for even the most seasoned business professionals. Clients hire us to step in and relieve non-marketing executives of the burden of marketing leadership and to provide the type of strategic guidance that their executive teams lack. And they hire us because we know what’s possible when marketing fires on all cylinders. They stay with us because we are proactive, keep open lines of communication, deliver impressive and measurable results, and care deeply about them and their business success.Â
Proven strategies to differentiate companies from the competition, leveraging technology and best practices gleaned from decades of specialized marketing expertise.
Since 2004, Marketri has established a Fractional CMO services model that allows us to embed ourselves within our clients’ businesses, understanding them from the inside and out. By leveraging core marketing principles, time-tested best practices, web-based technologies, and highly skilled marketing professionals, we help our clients achieve goals that link directly to their success, including generating warm business leads, raising awareness and visibility, and penetrating their target markets.
We’ll help you build and scale marketing
Leveraging core marketing principles, state of the art best practices, advanced technologies and metrics, and a network of highly skilled marketing strategists, we help clients move confidently towards their growth goals and a high marketing ROI. Marketri is stays true to our three brand pillars:
Fueled by Analytics
Your Marketri team develops a strategy grounded in research and data. Then they use advanced analytics to track, measure, refine, and optimize your marketing execution for the best outcomes.
Our Marketri Momentum Model (M3) framework starts with comprehensive due diligence—resulting in a research-driven plan that reflects the competitive and industry landscape, your SWOT analysis, your digital footprint, insights from customer and management interviews, and your internal team’s skillsets and readiness.
Powered by Technology
Your Marketri team is highly skilled in the ever-evolving, leading-edge technologies and tools that make your marketing repeatable, sustainable, and predictable.
We leverage technologies proven to power up your lead generation—driving the right buyers to your revenue funnel, nurturing them throughout their journey, and converting a higher percentage to customers.
Guided by Strategy
Your Marketri team is driven by a singular focus: Helping you achieve your business goals, through strategic marketing that becomes indispensable for accelerating your growth.
We develop and execute strategic marketing plans that fully align with your business goals and priorities. That means we don’t waste time or budget on random acts of marketing that won’t deliver results.
Meet our Founder & President
Debra Andrews
Founder & President
Debra Andrews is the President and Founder of Marketri, a strategic marketing consulting firm that specializes in serving middle market, growth-oriented B2B companies.
With 25 years of marketing experience and an MBA in Marketing from the University of Maryland, Debra is a seasoned professional with a focus on B2B marketing for Professional Services firms.
Prior to founding Marketri, Debra worked for top-tier professional services firms such as EY, PWC, and KPMG Corporate Finance, as well as a private equity firm. As a strategic marketing consultant, Debra has helped numerous companies with marketing strategy, positioning and messaging, marketing budget creation and oversight, and marketing analytics and reporting. Her consulting philosophy is to always deliver excellence and to communicate often with clients.
