Part of profit-center marketing is the ability to tie the marketing to the profit. Marketri brings you in-depth reporting, connecting data from a variety of tools for a comprehensive look at marketing efforts…and more importantly, marketing results.
Part of profit-center marketing is the ability to tie the marketing to the profit. Marketri brings you in-depth reporting, connecting data from a variety of tools for a comprehensive look at marketing efforts…and more importantly, marketing results.
Here’s a hill I will die on: content marketing and copywriting are two very, very different things. Copywriting is intended to sell while content writing
Your employees are some of your biggest attractors or detractors for new business. How they experience – and talk about – your company brand can
At its basis, SEO is known for using the right keywords to attract users to your site. But there is more to SEO than just
There’s a lot more that goes into a brand than colors and a logo. Everything from the photos on your website to how you answer
It’s tough to be a brand on social media. Most people spend their time engaging with friends, family, colleagues, and entertainers (or influencers) rather than
We’ve worked with enough SaaS companies to learn that they really know their stuff. Internal stakeholders know the business and the software inside and out.
Think of a brand you’ve ranted and raved about to your friends. Chances are, there’s more than one thing you love about this company. Take
It probably won’t surprise you to hear that inboxes are overflowing across organizations. Within the past month alone, I’ve gotten dozens of sales pitches and
As a strategic marketer, I mostly write about B2B brands. In one of my last posts, I focused on the Washington Football Team (formerly known
For anyone born after 1980, it’s likely difficult to imagine that Washington DC football was once beloved. The team’s brand stood for consistency, positive outcomes,
Find your path to marketing ROI. Talk to a Marketri expert to learn how we can make your marketing function into a predictable lead-generation funnel.
