Cindy Terzian
Innovative, savvy, curious, and pragmatic risk-taker are words often used to describe Cindy. Bringing a results and growth-focused mindset to her clients, Cindy offers a breadth and depth of experience with proven success throughout her career as a consultant and as a leader in Marketing, Communications, Brand Strategy, and Sales Enablement.
With decades of experience in corporate America with a Fortune 500 company, a “Big Four” professional services firm and global providers of B2B professional services and business services, Cindy’s expertise at driving opportunities for growth and sustainability spans industries and companies of varied sizes who are at different stages of business maturity.
Upon electing to depart her corporate leadership role in 2003 to focus on direct client service, Cindy is continually relied upon to serve clients as their fractional “CMO” or senior-level marketing consultant. Designing strategies and plans and providing implementation oversight, she helps clients identify and exploit opportunities, solve chronic business challenges, and stay ahead of the competition.
Cindy understands the importance of innovation and embraces change and leveraging SaaS and other tools such as AI for efficiency and effectiveness. Regardless of the Marketing, Communications, Brand or Sales Enablement challenge, Cindy can be counted on to deliver the thinking and drive the actions required for growth and achievement of the desired goals.
When not engaged in her profession, Cindy enjoys spending time with her family, friends, and beloved dog. Her interests include reading, traveling, golfing (or trying to), going to the beach and biking. She also volunteers in the local community for various non-profit organizations.
Her advice to those just starting in marketing?
Stay curious, be eager to learn, and look for opportunities to get out of your comfort zone to grow and develop as a professional. Have fun and love what you do!
