Get a complete, strategic marketing team without
the full-time overhead — leveraging cutting-edge AI
solutions with proven expertise that drives measurable results.
Fractional marketing gives your business access to a seasoned marketing team—strategists, specialists, and leadership—at a fraction of the cost of building one in-house. Unlike freelancers or traditional agencies, we embed alongside your team, aligning every initiative with your business goals and growth trajectory.
Invest smarter. Learn how our approach drives ROI
Marketri’s fractional marketing services deliver an experienced, coordinated team designed to scale as your needs change. Your team is led by a strategist and an execution specialist—one focused on strategic oversight, the other on digital and executional excellence. Together, they align efforts, drive momentum, and deliver results. Your core Fractional Team may include:
Fractional Chief Marketing Officer (CMO)
Defines your long-term marketing strategy.
Fractional Marketing Director
Oversees day-to-day execution and team alignment.
Specialists on Demand
Experts in content, SEO, digital, email, PR, and more.
Marketing Operations & Analytics
Tracks performance and provides data-driven insights.
How a fractional
marketing team seamlessly
fits into your organization
Marketri’s fractional marketing services are ideal for mid-sized B2B companies that want smarter, more scalable marketing.
Fractional marketing might be a good fit if:
Learn how other mid-sized companies are scaling smarter:
The Marketri Momentum Model™ (M3) starts with comprehensive discovery that guides our team in developing a marketing strategy and plan grounded in research. We use data-driven digital marketing approaches that drive awareness and preference at exactly the right moments in your buyer’s journey, to make a measurable impact. And we use advanced analytics to track, measure, refine, and optimise your marketing.
Marketri leverages leading-edge technologies and tools that make your marketing repeatable, sustainable, and predictable. From powering up your lead generation by driving the right buyers to and through your revenue funnel, to helping you choose, implement, and optimize automation tools that speed and streamline your marketing execution, Marketri puts the power of technology to work for better results.
We’re driven by a singular focus: Helping you achieve your business goals through marketing that becomes indispensable for accelerating growth. We develop a strategic marketing plan that aligns with your business goals, keeping your budget focused on marketing that really moves the needle. Then we execute it with a sense of urgency, always cognizant of your goals and timelines.
Marketri’s fractional marketing services are tailored to the needs of complex, growth-focused B2B industries. Whether you operate in a highly regulated field or one that relies on deep expertise and relationship-driven growth, our teams bring the strategic thinking and executional depth to help you compete—and win.
Financial Services
From wealth management firms to commercial lenders, we help financial companies build trust, generate qualified leads, and modernize their marketing programs.
Professional Services
We position expert-driven firms—like consultants, legal advisors, and specialty providers—as thought leaders while building marketing programs that fuel pipeline growth.
Engineering Firms
We turn technical expertise into clear, compelling marketing strategies that attract ideal-fit clients and support long buying cycles.
Accounting Firms
From lead generation during tax season to year-round marketing strategy, we help accounting firms establish authority, grow their client base, and expand service lines.
We’ll help you explore what a customized marketing team could look like for your business—and whether Marketri’s model aligns with your goals.
We are thrilled with the work that Marketri has done, and more importantly, the leads they have generated. From revamping our social strategies to building our website to producing media opportunities and brand videos, we’ve seen measurable results all around. We’re impressed with the team’s expertise, and we’ve really enjoyed working with them as well.
Gary Hutchinson
President, Modality Solutions
It’s been a seamless integration, where we feel like the Marketri team is another department in our organization, and it’s not at all like a vendor-customer relationship. We’re working toward a common goal, side by side.
James Street
CEO, Epoch Solutions Group
Marketri set the foundation for a sold marketing strategy and helped us implement useful marketing tech platforms. The team had effective communication through stand-up meetings that helped with goal alignment. Moreover, they were resourceful, adaptable, and integrated well with our team, while driving results.
Suzi Sosa
CEO & Founder, Verb Inc.
Marketri has become our trusted source for market research and outreach recommendations that are helping us accomplish our marketing goals,” says Holly Johnson, chief of staff. “We have better brand awareness, a stronger online presence, and the infrastructure to do proactive marketing, and we’re building a stronger pipeline.
Holly Johnson
Chief of Staff, Chesapeake Corporate Advisors
B.F. Saul Insurance has worked with Deb Andrews, Katie Bergmann and the Marketri team for the last few years. Their expertise ranges from website/SEO, branding, ad campaigns, and events. I would highly recommend them – smart team with amazing ideas, proactive advice centered around the ROI, great listening skills, accountable, and a willingness to think outside of the box. Consummate professionals.
Jason Jones
President, B.F. Saul Insurance
Scrubbed has worked with Deb Andrews, Trisha Gallagher, and the rest of the Marketri team for the past 3 years now. It won’t take much to research and compare what our brand looked like before Marketri, and how it looks like now. Spoiler Alert – a huge difference in look and feel. Marketri witnessed Scrubbed’s growth these past few years and it has been a fantastic experience working with them. I strongly recommend talking to Deb Andrews about your growth needs.
Vince De Leon
Chief Technologist, Scrubbed
We’ve worked closely with the CEO, Deb Andrews, as well as a member of her very knowledgeable team. The company I previously worked for hired on Marketri as a fractional CMO to design and implement an effective marketing program to boost brand awareness and bring in new clients. Not only that, they acted as mentors to me (Marketing Coordinator at the time) and it was the best experience for my professional career. I would recommend them for any company open to starting or transforming their marketing program!
Dejah Knox
Marketing Manager, B.F. Saul Insurance
Marketri’s due diligence, insight, and strategies have been a beacon for us to showcase our services. Their redesign of our website and modifications to our CRM were handled with tenacity and a forward-thinking structure—both are great examples of their commitment to clients and strategies that bolster the client’s goals. All of this has made them a valued extension of UC Alternative.
UC Alternative
How is a fractional marketing team assigned?
We build your team based on your goals, industry, and internal structure. You get the exact combination of leadership, strategy, and execution your business needs.
Who will be my main point of contact?
Your Fractional Marketing Director oversees day-to-day work and oversees the execution, measurement and optimization of the program. You’ll also have access to a Fractional CMO for strategic oversight and a broader team of specialists.
Can Marketri work with my internal team?
Yes. We collaborate seamlessly with your team, often providing mentorship and helping them grow.
What does onboarding look like?
We begin with internal interviews, research, and analysis. In the early stages of the engagement, you’ll receive a strategic marketing plan ready to launch.
What if my needs change?
Our fractional model is flexible. We can scale your team up or down and shift focus as your business evolves.
How much time will I need to commit?
After onboarding, we make marketing as light a lift as possible. You focus on running your business—we’ll handle the strategy and execution.
Marketri’s fractional marketing services give you access to senior-level
strategy and a full marketing team—aligned to your goals, scaled to your
needs, and focused on driving results. Take the guesswork out of your marketing.
Invest wisely with Marketri to fuel predictable, measurable growth.
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