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Marketri Launches AI Accelerator to Help B2B Marketing Teams Confidently Adopt AI

Marketri Launches AI Accelerator to Help B2B Marketing Teams Confidently Adopt AI

By Deb Andrews

Originally Published September 2025

New offering accelerates AI adoption by equipping mid-sized marketing teams with the knowledge, structure, and tools needed to succeed in the age of generative AI.

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While businesses across industries are increasing their investment in AI, many mid-sized marketing teams face challenges in shifting from random acts of tool usage to a strategic roadmap that ensures consistent, safe adoption and ultimately delivers measurable gains in quality and efficiency. Marketri’s AI Accelerator is designed to help teams develop internal capabilities and establish processes for integrating AI into their existing marketing workflows.

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The AI Accelerator Program is a phased engagement that begins with a 90-minute virtual session featuring an AI Readiness Assessment to uncover gaps, identify internal use cases, and establish a baseline for progress. This interactive kickoff combines expert insights, real-world case studies, and tactical guidance to highlight immediate ROI opportunities. Building on these insights, participants advance through three follow-up workshops: a deep-dive analysis of goals, tech stack, and marketing activities; tailored training based on those findings; and a final readout delivering a clear roadmap to embed AI consistently and safely across marketing workflows.

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“Many companies start by introducing tools like ChatGPT, and that’s a great first step,” said Brady Lewis, Senior Director of AI Innovation at Marketri. “But becoming truly AI-enabled requires more than experimentation. It takes structure, alignment, and a shared approach to using these tools in ways that consistently drive results. That’s what the AI Accelerator is built for: to help marketing teams move from scattered use to strategic, scalable impact.”

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About Marketri

Marketri is the strategic growth partner for growth-focused mid-sized B2B companies. We combine deep industry expertise, advanced AI, and proven marketing solutions to turn complexity into clarity and drive measurable results. With over 20 years of experience, Marketri transforms marketing into a dynamic engine for growth, empowering businesses to scale smarter, adapt faster, and lead with confidence.

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