
Brady Lewis is Marketri's Vice President of Artificial Intelligence with over 20 years of experience as a technology-focused entrepreneur and enterprise consultant. Having spent 7+ years leading complex implementations at Salesforce for Fortune 500 companies across retail, finance, and education sectors, Brady brings a rare combination of hands-on technical architecture and strategic marketing insight to his role at Marketri.
Brady specializes in business process design, automation, and innovation, with particular expertise in marketing technology, AI architecture, and prompt engineering. As one of the early AI developers in the industry, he has built multiple AI applications and products from scratch, giving him deep understanding of both the technical challenges and practical opportunities that AI presents for modern marketing.
His unique perspective comes from living in two worlds: the technical world where solutions are built in APIs and databases, and the marketing world where success is measured in emotions and experiences. This dual fluency allows him to create that crucial translation layer between human intentions and digital possibilities, ensuring that sophisticated technical solutions actually solve real business problems.
A native of the Indianapolis area, Brady earned his B.S. in Informatics with a minor in Computer Science from Indiana University. He authored "AI For Newbies," which hit #1 in several Amazon categories in 2024, demonstrating his ability to make complex technical concepts understandable to broader audiences. Brady is also a trusted voice in the technology industry, appearing in numerous publications including CIO.com, The Boston Globe, IT Brew, and CMSWire.
Brady is known for his knowledgeable, experienced approach combined with genuine care for client success. Having worked with clients of all sizes, from small startups to industry giants like Office Depot, FedEx, and ULTA Beauty, his clients benefit from his unique combination of expert technical architecture, strategic solution design, principal-level enterprise consulting experience, entrepreneurial insights, and cutting-edge AI expertise.
Outside of work, Brady keeps his analytical skills sharp through puzzle-solving and logic games, and is an active member of Mensa and Intertel, communities that foster his love of mental challenges and connect him with others who enjoy stretching their cognitive muscles.
Brady's advice to newcomers reflects his growth mindset: prioritize learning, explore beyond your concentration, and don't be afraid to try something new. Everyone was nervous the first time they did anything. The key is doing it anyway.
“Believe in yourself”
Experience
25yrs
Core Services
Key Industries
Certifications

AEO Fundamentals Certification
Hubspot · September 2026
Building with the Claude API
Anthropic · May 2026
Claude Code in Action
Anthropic · May 2026

Salesforce Certified Administrator
Salesforce · May 2016

Salesforce Certified Email Marketing Specialist
Salesforce · March 2017

Salesforce Certified Marketing Cloud Consultant
Salesforce · April 2017

Salesforce Certified Marketing Cloud Developer
Salesforce · August 2019

Salesforce Trailhead Double Ranger
Salesforce · April 2021

American Mensa Member
American Mensa · March 2023
Introduction to Agent Skills
Anthropic · June 2026
Introduction to Model Context Protocol
Anthropic · June 2026

Google AdWords
Google · July 2019

Google Analytics
Google · July 2019
Brady Lewis
In the Press
How keeping LLM responses short can boost your AI plans
“If it’s a critical task, I would be much less concerned about limiting my input and output, and more concerned with making sure I was giving it enough context and getting the output that contains all of the critical details that I need.”
Jul 20, 2026
Why orchestration, not the model, determines whether your AI scales
“The model isn’t your competitive advantage. The orchestration layer is. Most organizations are still optimizing the wrong thing.”
May 29, 2026Authentic intelligence in action: How agentic AI will shape the future of accounting
“This flips the accountant–client relationship from reactive to predictive. You’re not just explaining what happened – you’re helping clients navigate what’s coming.”
Aug 13, 2025
How to adapt your skills for AI-driven development
“A structured path for acquiring knowledge, by way of traditional coursework and/or specific certification programs in the areas of machine learning, data engineering, and/or statistics, provides developers with a basis upon which they can build applications that act as interfaces to AI models.”
Feb 23, 2026
Brady Lewis on Fractional Marketing, Actionable AI & Real Impact
“The beauty of working at a fractional marketing firm is that we see the same challenges across dozens of different companies. That gives us incredible insight into what actually works versus what just sounds good in a conference presentation.”
Aug 20, 2025Best practices for building a prompt library
“We can’t control every single aspect of what every single employee does at all times. We’re trying to provide as many guardrails and make things as easy as possible.”
Oct 7, 2025AI Fluency Is the New Digital Literacy: Why Training Is the Real Bottleneck (Not Tools)
“UC Today reports that most enterprise AI rollouts are stalling not from bad tools but from a training gap: employees aren't taught to verify outputs, protect sensitive data, or know when to hand back to human judgment. Marketri's Brady Lewis says the fix is building AI fluency into real workflows, not just prompt skill.”
Feb 11, 2026