B2B Buyer Perspective
Simulates a skeptical buyer's first read of your website, deck, or offer - where they'd stall, what they'd doubt, whether they'd bother taking the next step - anchored to your own words.
Get This Skill
Run this command in your terminal, or paste it into Claude—or your favorite AI assistant—and ask it to install the skill for you.
What This Skill Does
Shows you the read you can't see yourself
Simulates a buyer with no context and no benefit of the doubt encountering your material cold.
Every reaction traces to your actual words
Each point of confusion or doubt quotes the specific line that caused it, never a vague complaint.
Catches the moment before it costs you a prospect
Names exactly where a skeptical reader would stop reading or bounce.
Reads the whole thing before judging
Won't render a verdict on paragraph one before seeing whether later sections resolve it.
Reacts, never rewrites
Hands back a reaction, not a copy edit, so your team still owns the fix.
Best Used For
- Getting a gut check on a homepage or landing page before it goes live
- Pressure-testing a sales deck the night before it goes in front of a real prospect
- Checking whether an email or pitch would survive a skeptical first read
- Wanting a persona-based reaction, not a checklist audit, before a rewrite
How It Works
Anyone who writes a website, deck, or pitch already knows what the company does - so the confusing parts, the unanswered "so what," and the missing proof are invisible to them. A real buyer has none of that context, no time, and no reason to keep reading past the first thing that doesn't land.
This skill simulates that buyer: skeptical, comparing options, looking for a reason to stop. It reads the material in full, then walks through it and reports the reaction - confusion, unanswered objections, trust gaps, and whether the buyer would take the next step - with every reaction anchored to the specific line that caused it.
You walk away with a concrete reaction log and an overall read - would engage, uncertain, or would bounce - never a rewrite or a generic verdict that could apply to anyone's material.
Get This Skill
Run this command in your terminal, or paste it into Claude—or your favorite AI assistant—and ask it to install the skill for you.
Want B2B Buyer Perspective Custom-Built for Your Team?
Marketri can adapt this skill to your brand, data, and workflows — or build a new one from scratch.
Common questions
No - every reaction is anchored to a specific quoted line or section from your actual material. Vague complaints with no anchor aren't part of the output.
No - it's one simulated skeptical read, clearly labeled as such, not a substitute for real buyer research or usability testing.
No - it reports the reaction, not a replacement draft. You decide what to do with it.
Use Decision-Maker Message Check instead - it rates resonance against named roles. This skill is for a general skeptical-buyer read with no specific role in mind.
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